Vegan Beauty

Why Kat Von D Quit Her Own Makeup Line & Sold It To Kendo

Really want to thank everyone in the comments who brought tup Jeffree Star and raised these issues to the forefront of the conversation. Please see here: KVD Vegan Beauty Rebrand : Why Kat Von D Quit Her Own Makeup Line – What does this mean for the brand, renamed KVD Vegan Makeup, now owned by kendo. Will the products be reformulated with new formulas? Will Kat still be involved or earn money from sales? Why did Kat Von D step down? Exploring what this means for vegan beauty consumers and the future of conscious consumerism.
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